Chapter 26 : Visual Merchandising and the Changing Faces of Retail

This chapter discusses the many changes in retail set-up, emphasizing on mom & pop stores, shop with in a shop, designer shop, specialty stores, big box store and super- store. It expressed the changes over the years, and expressed to reinvent is the need of shoppers and the comfort ability, convenience and value they seek. They are interested selection, service and entertainment. Discount & Factory Outlets Stores are the buzzwords that get shoppers attention and motivate consumers in to shopping sprees.